AI Video Generation and Explainer Videos
Generative AI has become a core part of modern content creation. Text, images, audio, and video generation now rely on AI systems that reduce production complexity while improving output speed and consistency. Video, in particular, has benefited from these advancements. AI video generation tools allow users to convert scripts, prompts, or ideas into structured video content without requiring technical editing skills.
Explainer videos sit at the center of this shift. They help businesses communicate ideas clearly, simplify complex products, and guide audiences toward informed decisions. For beginners and small businesses, explainer videos were once difficult to produce due to cost, equipment, and expertise barriers. AI explainer video makers remove many of these constraints by automating scripting, visuals, voiceovers, subtitles, and animations within a single workflow.
Why AI Explainers Work for Beginners and SMBs
Startups and small teams often operate with limited time and resources. Explainer videos offer a high-impact format that works across websites, landing pages, onboarding flows, ads, and social media. AI-powered explainer video tools make this format accessible without filming, hiring actors, or managing complex timelines.
These tools appeal to:
- Beginners learning how to communicate ideas visually
- Small brands building awareness and credibility
- Freelancers and solopreneurs offering explainers to clients
- Educators and course creators simplifying concepts
- Service providers explaining processes to clients
AI explainer video technology helps businesses move faster, test messaging quickly, and publish consistently: key factors in growing visibility and engagement.
How AI Explainer Video Makers Work
AI explainer video makers rely on a combination of generative models and predefined workflows. Users typically provide a prompt, script, or structured idea. The system then:
- Generates a script or refines user input
- Matches visuals or animations to the narrative
- Adds AI voiceovers or cloned voices
- Applies subtitles, transitions, and background music
- Outputs a ready-to-publish video
Advanced tools also support talking avatars, animated styles, multilingual outputs, and text-based editing commands. This approach reduces friction for users who want results without learning traditional video production.
List of AI Explainer Video Makers
1. Invideo
Invideo stands out as a comprehensive AI-powered platform built for beginners and growing businesses that need clarity, speed, and control when creating explainer videos.
Invideo’s explainer video maker enables users to generate explainer videos using AI avatars without filming or recording. Users simply choose an AI actor or create their own digital clone, type in an explainer idea, and let the platform generate a complete video with voiceovers, subtitles, background music, and structured scenes. This approach lowers the learning curve while maintaining professional output quality.
The platform allows creators to produce AI-generated explainers that clearly communicate products, services, or stories. Editing is handled through text commands: users can ask invideo to adjust scenes, pacing, scripts, or visuals, and watch the changes apply automatically.
Invideo also supports product explainer videos using AI twins. Founders and marketers can become the face of their brand across multiple videos by generating explainers in different setups without repeated filming. This flexibility supports consistent branding and frequent publishing, which is crucial for engagement and recall.
For marketers, freelancers, small businesses, agencies, and educators, invideo simplifies explainer creation into minutes rather than days. The platform includes a diverse actor library with real AI actors representing different age groups and regions across the Americas, Britain, Africa, India, Australia, and Asia. This makes localization and audience targeting easier.
Invideo supports explainer video creation in over 50 languages, helping small brands connect with global audiences. Its unified workflow includes studio-quality product b-roll, scripts with CTAs, sound effects, subtitles, background music, and generative visuals. Users can plan and execute scalable video content strategies that increase exposure and engagement without hiring production teams.
From mastering tech in the digital world to startup blogging and client education, invideo fits naturally into modern content workflows. It also functions as an AI video maker app for users who need fast turnaround without sacrificing creative control. Privacy controls and flexible publishing options ensure suitability for businesses of all sizes.
2. Steve.ai
Steve.ai focuses on turning scripts into animated explainer videos with minimal setup. It supports text-to-video workflows where users can input content and choose between animated or live-action styles. For beginners, the interface remains approachable, with guided steps and predefined templates.
Steve.ai works well for internal explainers, quick product walkthroughs, and educational content. Its automation helps users focus on messaging rather than design complexity.
3. Raw Shorts
Raw Shorts is designed for simple explainer videos that rely on templates and AI-assisted storyboarding. The platform helps users transform text content into short animated explainers using drag-and-drop customization layered on top of AI suggestions.
It suits small teams that need lightweight explainer videos for landing pages or presentations without extensive editing features.
4. Moovly
Moovly offers a balanced mix of AI assistance and manual control. Users can generate explainer videos using templates while retaining the ability to fine-tune visuals, animations, and timing. Its asset library supports business-friendly explainer formats.
Moovly is often used by training teams, internal communications, and small companies building consistent explainer content libraries.
5. Wideo
Wideo focuses on animated explainer videos for startups and small brands. It provides storyboard-driven workflows that help beginners structure their explainer narratives clearly. While less advanced in AI automation, it remains accessible and easy to learn.
Wideo is useful for early-stage businesses that want straightforward explainer videos without advanced customization requirements.
Choosing the Right Tool for Your Use Case
Selecting an AI explainer video maker depends on how frequently you publish, the level of automation you need, and whether you require avatars, multilingual output, or advanced editing. Beginners benefit from tools that reduce decisions and automate structure, while growing businesses need scalable workflows.
Consider factors such as:
- Script-to-video automation
- AI avatars or voice options
- Editing flexibility
- Language support
- Publishing speed
Practical Use Cases Across Roles and Industries
AI explainer videos support a wide range of applications:
- Marketers creating product explainers and UGC-style ads
- Freelancers delivering explainers to clients efficiently
- Educators and trainers explaining concepts visually
- SaaS startups onboarding users
- Local businesses explaining services
- Content creators running faceless video channels
By reducing production friction, these tools help small brands grow faster and test ideas without heavy investment.
Key Benefits of AI Explainer Videos
Explainer videos created with AI help:
- Simplify complex ideas
- Improve message clarity
- Increase viewer engagement
- Boost retention and recall
- Save time and reduce costs
AI-powered workflows allow frequent publishing, which strengthens brand presence and audience trust over time.
Conclusion
AI explainer video makers have reshaped how beginners and small businesses approach video content. By automating scripting, visuals, voices, and editing, these tools remove traditional barriers and make explainer videos achievable at scale. Platforms like invideo lead this shift by combining AI avatars, text-based editing, multilingual output, and end-to-end workflows into a single system.
For businesses aiming to communicate clearly, grow efficiently, and stay consistent, AI-generated explainer videos provide a practical and sustainable solution.
FAQs
What is an AI explainer video maker?
It is a tool that uses AI to convert ideas or scripts into structured explainer videos with visuals, voiceovers, and animations.
Are AI explainer videos suitable for beginners?
Yes. Most tools are designed to minimize technical skills and guide users through simple workflows.
Can small businesses use AI explainers for marketing?
Yes. They are widely used for product demos, onboarding, ads, and brand storytelling.
Do AI explainer tools support multiple languages?
Many modern platforms support multilingual video creation, making global outreach easier.
Is filming required to create AI explainer videos?
No. AI avatars, voices, and generated visuals eliminate the need for cameras or studios.